Rockford Park District
Helping People Enjoy Life!


Rockford Park District goes ‘Mobile First’ with new website

The Rockford Park District has launched a brand new website, to better serve your online needs.

After digging deep inside our website analytics and conducting a public online survey during the summer of 2017, it was apparent that we needed to make some changes to our online approach. The clear message you sent us in the survey was the Rockford Park District’s website needed to be simplified.

Statistics show more than half of our visitors in 2017 accessed our website from their mobile phone. That data was the driving force behind the development of many of the mobile-based features you’ll see on our new website.

Some of the highlights include:

A “Today’s Fun” page, designed to be interactive, featuring the park district’s latest promotions, upcoming online events calendar, activity on our social media platforms, and a section highlighting news involving our many programs and facilities.

A brand new Parks & Facilities database, divided into categories, giving you the ability to filter based on what you are looking for. This feature should help you easily find information about our parks, facilities, and attractions, especially when you are on the go!

A custom search bar, that filters out the clutter of the internet and allows your search results to only include park district content from all of our websites (with the exception of some paid advertising from Google).

A sports page, designed to quickly get you to your sport of choice, whether it is to play in a league, sign up for a clinic or camp, or play in a tournament.

This is the first complete website redesign for the Rockford Park District since 2012.

Mike Costello